Yeni Nesil Pazarlama Stratejisi: FenomenPazarlaması (Influencer Marketıng)


YAĞCİ S., ÇEKİÇ AKYOL A.

in: SİNEMA VE İLETİŞİM ÇALIŞMALARI, BEYLER YETKİNER, Editor, AKADEMİSYEN YAYINEVİ, Ankara, pp.75-96, 2020

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2020
  • Publisher: AKADEMİSYEN YAYINEVİ
  • City: Ankara
  • Page Numbers: pp.75-96
  • Editors: BEYLER YETKİNER, Editor
  • Inonu University Affiliated: Yes